Standford Baits and Elite Series Pro, Fred Roumbanis, teamed up to develop one of the most innovative frogs to hit the market. The Boom Boom Frog has a unique patent pending feature on the top of the frog called 'Frogfur'. This Frogfur was designed to help increase your hook up ratio by catching on the sandpaper like teeth on a bass' lip. This innovative design has been tested and refined by Roumbanis, who says "the Frogfur is so powerful and sticky on their teeth that I've caught fish that I never got a hook in!" The Boom Boom Frog comes in a variety of great color schemes, is fitted with a Mustad Wide Gap Frog hook and features a weight system that allows for a larger gap and better hook-ups. If you are a serious frog fisherman or even a novice testing it out for the first time, the Standford Baits Boom Boom Frog is sure to help you put more fish in the boat.